Games
Kid Pix - Best-selling Children’s Paint Program. Award winning package published in the books Great Packaging Design, Designing for Children, Communication Arts, and marketing by Design. Used as an examaple of effective packaging in “Selling off the Shelf ” marketing seminars.
Hasbro wanted a fun package design that would create excitement around their new game concept. The newly designed package received good press coverage during its introduction and initial holiday sales were strong.
The package was a National Paperboard Packaging Competition Gold winner and appeared in the Communication Arts design annual.